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15
Live Sessions
60 mins
Session Length
Foundation
Level
Lifelong Learners
Suitable For
Self-Paced with Live Support
Delivery
UK Time
Time Zone
LEARNING OBJECTIVE
By the end of this course, you will be able to
Evaluate a specific AI-powered product or service you already use against real privacy and bias trade-offs, not marketing claims.
Build a personal checklist for deciding when to trust an AI recommendation and when to override it.
Justify a decision to use, or avoid, an AI tool in your own work by naming the actual risk involved, not a vague worry.
Present a two-minute explanation of how a system like a voice assistant or recommendation engine actually works, to someone with zero technical background.
Lead a genuinely informed conversation about AI's role in society, backed by five concrete examples from your own daily life.
TARGET LEARNER
Who this course is for
For curious professionals ready to stop feeling talked over by AI headlines and start understanding what AI actually does.
Members of the general public who want to understand AI without technical jargon or programming.
Professionals in any industry who want to grasp AI's impact on their sector and day-to-day work.
Consumers who want to make more informed choices about the AI-powered products and services they already use.
Anyone who wants to join conversations about AI's role in society with real understanding, not just opinions.
If you see yourself in one of these, this course is built for you.
Prerequisites
What you need
No prior technical or programming knowledge is required for this course.
Basic computer literacy and familiarity with everyday digital devices such as smartphones and computers is needed.
An interest in technology and curiosity about how AI-powered products and services work is all that is expected.
No coding, data science, or mathematics background is assumed or required at any point in the course.
COURSE OVERVIEW
What this course is about
AI for Daily Life Applications is a non-technical, self-paced introduction to Artificial Intelligence for anyone curious about how it shapes the world around them. The course covers machine learning, deep learning, natural language processing, and computer vision in outline, combining plain-language explanation with real, everyday examples throughout every session.
The course runs across 15 one-hour modules, progressing through what AI actually is, and AI in smart assistants and mobile apps before finishing with AI at home and on the go, AI in information and creativity, and a module on ethics and the future of AI. Every topic is illustrated with a product or service the learner already uses.
No prior technical or programming knowledge is required throughout the course. Real product examples are used from session one so learners are building genuine AI literacy throughout, not just definitions to recite.
What the course covers:
AI Foundations: what AI is and how it differs from machine learning, deep learning, and NLP.
Consumer AI: voice assistants, recommendation engines, and mobile apps.
Everyday AI: how AI shows up at home and on the move.
Digital AI: AI in search, information, and creative tools.
AI Ethics: bias, privacy, and the societal impact of AI.
CIRRICULUM
5 Modules. 15 live Sessions. Hundreds of small wins.
The curriculum starts with what AI actually is, then moves through AI in smart assistants and everyday life before finishing with digital AI tools and a module on ethics and the future of AI.
01
What is AI? Demystifying the Basics
Explore what AI really is (beyond the science fiction) and understand the key branches that power everyday technology, from machine learning to computer vision.
02
AI in Your Pocket — Smart Assistants and Mobile Apps
Discover the AI running on your smartphone every day, from voice assistants and predictive text to facial recognition and the recommendation engines behind your favourite apps.
03
AI at Home and On the Go
Explore how AI manages your home, optimises your commute, powers navigation and ride-sharing, and monitors your health through wearable devices.
04
AI in the Digital World — Information and Creativity
Understand how AI shapes what you see online (from search results and social media feeds to AI-generated text, images, and music) and how it protects your inbox and devices.
05
The Bigger Picture — Ethics, Future, and You
Engage with the critical questions surrounding AI (bias, privacy, job displacement, and regulation) and leave with practical strategies for thriving as an informed, AI-literate citizen.
Course Types
We offer three structured learning paths based on your goals:
Crash Course (Fast-Track)
Quick, intensive courses designed to teach specific skills efficiently. Ideal for those upskilling fast or preparing for certifications.
DeepDive Program (Full Mastery)
Comprehensive, step-by-step learning for full mastery. For beginners and professionals seeking long-term, deep expertise.
MentorConnect (One-on-One)
Personalised mentorship with real-world guidance. Best for those who thrive with direct, expert-to-learner coaching.
Learning Approaches
We recognize that everyone learns differently, so we offer flexible learning formats to fit your needs:
One-on-One Training
Personalized, instructor-led coaching tailored to your learning speed.
Best for career-specific coaching or specialized training needs.
Small Batch Classes (2-5 learners)
Interactive, discussion-based learning in small groups.
Encourages collaboration, teamwork, and peer-to-peer engagement.
FAQ
1
Do I need any technical background to take this course?
No technical knowledge is required at any point. The course is designed specifically for people who are curious about AI but have no coding, data science, or engineering background. If you can use a smartphone and browser, you have everything you need to get started.
2
What will I be able to do differently after completing this course?
You will be able to identify AI in the technologies you use every day, explain in plain language how those systems work, evaluate their benefits and limitations, and engage confidently in conversations about AI's impact on work, society, and daily life, without needing to understand the underlying code.
3
How is the course delivered and how much time does it take?
The course is delivered entirely online and is fully self-paced, meaning you work through the five modules at a time and speed that suits you. The total content runs to approximately 15 hours across 15 sessions of around one hour each, manageable alongside a full working week.
4
Will this course cover tools like ChatGPT and Midjourney?
Yes. Module 4 covers generative AI tools including ChatGPT and Midjourney, explaining how they work, what they are good at, and where their limitations lie. The course takes a practical, critical approach rather than simply promoting these tools.
5
Is this course relevant if I do not work in a technology field?
This course is designed for exactly that audience. Whether you work in healthcare, education, finance, retail, or any other sector, AI is increasingly shaping your industry. The course focuses on real-world applications and broader impact rather than technical implementation.
6
Will I understand AI news and media coverage better after this course?
Yes, one of the core outcomes of the course is AI literacy, which means being able to read critically about AI developments, evaluate claims made by companies and journalists, and distinguish between genuine AI advances and marketing hype.
7
Does the course cover AI safety and ethical concerns?
Module 5 is entirely dedicated to the bigger picture, covering algorithmic bias, data privacy, job displacement, AI safety frameworks, and current regulatory efforts in the UK and internationally. These topics are treated as genuinely important rather than as a brief afterthought.
8
Is the course content kept up to date as AI evolves?
The AI landscape moves quickly and ITLearnner reviews course content regularly to ensure examples, tools, and regulatory references remain current. Module 4 in particular (which covers generative AI) is updated as significant new tools and developments emerge.
9
Will I receive a certificate when I complete the course?
Yes, learners who complete all five modules receive an ITLearnner course completion certificate for AI for Daily Life Applications. The certificate can be added to a LinkedIn profile or CV as evidence of AI literacy.
10
What can I study next after completing this course?
Natural progressions from this course include AI and Machine Learning Fundamentals for learners who want to go deeper into how AI models are built, or Coding with AI Tools for those who want to use AI assistants in a practical workflow. ITLearnner can advise on the best next step based on your goals.
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